D-I-Why? When it’s so convenient with Big Dog
Are you a DIY thinking D-I-WHY? The downside to home-made dog and cat food.
There are lots of D-I-Y feeders and pet parents that love to make their pet's food. Making your pet's food gives you full control and visibility over what your pet is eating. These pet parents often get in touch with us when they can't make their pet's food and they need reassurance that we can feed their pets a nutritious, balanced diet.
One of the main reasons people switch from D-I-Y to D-I-Why is time. Work has increased, they have baby, sourcing high quality ingredients is time consuming, whatever the reason, time is often the biggest motivation for their switch over to our healthy pre-made raw foods.

Home-made with love
If you’re making your own dog food or considering it, or perhaps you just want to incorporate some of your own home-made meals, you’ll need to make sure you get the balance right.
Suitable levels of macro and micronutrients are vital to a healthy diet, but some are fundamentally more critical than others. A key example in our pets’ diets is calcium and phosphorus in the correct ratio for proper health and development in puppies.
Muscle meat is rich in phosphorus and bones are rich in calcium.
Too much of either, particularly during a pup’s growth and development can result in improper skeletal development and problems later in life including hip dysplasia and some arthritic conditions. A 1:0.7 ratio of calcium to phosphorus ensures proper orthopaedic development and a raw diet made up of 80% meat (including offal) and 10% bone will result in the correct calcium to phosphorus ratio.
A complete and balanced diet for your dog will look like this:

Varying the types of protein sources and the choice of plant matter is important for maximum nutritional exposure over the course of your pet’s life. Just like us humans, pets need variation in their diet to ensure it is balanced. Also, by feeding a varied diet, you’ll be reducing their chances of developing an intolerance, sensitivity or digestive upsets from new foods. Read more about the importance of mixed protein diets here.

Trusted Raw Feeders Since 2000
If you’re worried about getting the balance right or you don’t have the time to make your dog’s food, we offer fresh, raw meals that are
- 100% fresh and carefully sourced ingredients - all from the human supply chain
- 100% Australian produce
- Complete and Balanced Naturally without the use of synthetic nutrition
We are trusted raw feeders and have been manufacturing raw pet food diets for over 20 years in alignment with BARF feeding principles. We take product quality and safety seriously with a dedicated QA team testing and supervising all batches from delivery of raw ingredients through to delivery to pet stores.
You can see what goes into our food here
You can see how we make our food here
You can see an interview with our QA Manager here
You can get in touch with us here if there’s anything we’ve missed
More helpful links:
Complete and Balanced by Nature (no synthetic vitamins or minerals)
Discussing a raw diet with your vet
Animal Nutritionist, Narelle Cooke’s, Raw Feeding Run Down